1 archaic : blindfold
2 obsolete : hide
3: to deceive by false appearance : dupe
— hood·wink·er noun

There's a circle of people you usually trust. And by trust I mean, "This is a good movie, you ought to watch it." Anyone outside of that circle you regard with suspicion. Sounds simple enough doesn't it?
I don't like being hoodwinked. It's a mean thing to do.
I could be wrong though, shit, what do I know right?